A founder, CEO, and senior creative, I have run and grown two of the UK's biggest TV production companies... and now one of its most purposeful (and fastest growing) tech companies! 

I have a talent for creating sticky content that engages big audiences and makes the world a better place.

That's why I am the founder of Mettle, the first toolkit for men's minds. Our app gives men the permission and tools they need to look after their mental fitness, in a bid to ease the male mental health crisis. 

Mettle is co-founded with adventurer Bear Grylls, with a mission-driven team including Paul McKenna, Dr Alex George, Imperial College and star players from tech, mental fitness, advertising, media, academia and medicine. 

Previously, I was Managing director of Boundless, where I transformed the culture and grew the business, including developing and selling a global no.1 Netflix series. I also oversaw 'The Apprentice', 'Grand Designs' and 'Escape to the Country', diversified the client base and secured major primetime commissions from all targeted broadcasters. 

Before that, I was Creative Director, then joint MD at betty, the ground-breaking indie where I helped double turnover at the multi-award winning production company.